Royal Mail prices are set to go up by 14% (another 15p to £1.25) this weekend. Isn’t it time you looked at the alternatives?

If your organisation still relies on physical letters to communicate with your customers and you are frustrated by the cost, delivery mechanism, and response rates, we can help.

Saascoms Digital Letters revolutionises the way you communicate with customers. Adopted globally by international brands in finance, utilities and retail, our digital letter platform, Mailmaster, is proven to reduce costs and increase efficiency.

How Mailmaster works

It all starts with a text message. Text messages are proven to be seen and opened quicker than a postal letter. Plus, using the Mailmaster interface, you can track delivery and opening in real-time and schedule text messages to suit your business needs.

The text message then directs the customer to a personalised portal where they will be asked to confirm security information, for example, date of birth and postcode.

Once confirmed, the customer will be directed to their letter, where they can choose to download, respond or file accordingly. Best of all, for your organisation, all the information is time and date-stamped, captured in report format and delivered to you.

Alternatively, once the security has been cleared, the customer is directed to a custom portal for alternative actions. For example, view their letter, account balance, make a payment (or a purchase), complete a survey, change address or complete a customer satisfaction form.

The benefits of Digital Letters are clear:

• You could save up to 80% on postage and print costs
• You can send personalised letters, statements or marketing literature via text message
• Can be sent anywhere in the world
• Auditable – fully tracked with confirmation of delivery
• Full Management Information reporting (received, clicked, read, viewed)
• Privacy – ensures the correct person views the letter
• Speed – letters, brochures and statements can be delivered in seconds rather than days
• Fully Managed sending and delivery to suit internal resources
• Compliant – Saascoms are accredited ISO27001
• Environmentally friendly –smaller carbon footprint

With Mailmaster, you can design your own letters, manage your database, use text or email as the delivery mechanism, and have full communications oversight. Mailmaster can be implemented in under 72 hours with minimal IT support required.

One client has seen savings of over £40,000 per month, plus engagement increased by 1.5%.
Contact the Saascoms team to learn more about Digital Letters and how we can help your organisation.