Author Archives: Chris B

The power of conversational text

As a business owner, you should understand the benefits of conversational text solutions for your business.

Conversational text messaging combines powerful technology with human interaction to create a better customer experience. It has grown rapidly in popularity as businesses recognise its ability to increase engagement, build relationships, and grow revenue. In this blog post, we’ll explore what precisely conversational text is, discuss how it can benefit your business and provide some best practices for getting started. Keep reading if you want to learn about the power of conversational text for your business!

Businesses have the unique opportunity to interact with customers in real-time! This approach can make all the difference when it comes to customer experience – no more one-way messages and delayed responses. Conversational messaging invites a dialogue between you and your clients or customers that makes communication easy, personalised and enjoyable for everyone involved.

Conversational messaging is an essential tool for businesses looking to improve their customer experience, as well as promote and sell products. With conversational text support, customers can get immediate answers to their questions or concerns – which leads to greater satisfaction with the company overall!

Businesses also have the opportunity to use this medium of communication for marketing purposes – by offering discounts, announcing promotions and so much more. Making sure your target audience has access to all these offerings through conversational texts could be key to boosting engagement levels and sales success.

conversational text

Conversational texting helps create relationships between businesses and their customers.
By customising conversations based on individual needs, it enables meaningful connections in a way that’s both personalised and convenient – perfect for this fast-paced world we live in! It also cuts down the time needed to communicate with customers through lengthy phone calls or emails, thereby creating better customer experiences by ensuring faster responses from businesses.

If you’re looking for a way to improve customer experience and communication within your business, conversational text support is the answer. It allows customers to get real-time answers to their questions, leading to greater satisfaction overall. Plus, with Saascoms supporting your business, you can be sure that you’re getting the best possible service.

Contact us today to find out more about how we can help you!

Contact us to learn more

 

 

 

 

Bulk SMS, is it right for your business?

Bulk SMS services have become an essential tool for businesses to connect with their audience quickly and effectively.

With its wide-reaching capabilities bulk SMS can be used in innovative ways that help companies get closer to their customers; from promotions and notifications, all the way to surveys and polls – Bulk SMS is transforming how we communicate!

1. Marketing and Promotions

Whether you’re a startup or an established business, bulk SMS provides an efficient way to connect with your customers and keep them in the know. With mass messaging capabilities, stay one step ahead of competitors by offering exclusive discounts and promotions that will drive brand loyalty – all at a cost-effective rate!
Text message marketing is one of the most effective and efficient methods to reach clients directly. The statistics speak for themselves: over 98% of messages are read, and 75% of customers prefer to get special offers by SMS.

2. Event Management

Bulk SMS is a convenient way to stay connected with customers regarding upcoming events. Sending text messages can keep your customers in the loop about product launches, seminars and conferences – not only informing them of these occasions but also reminding them when they’re coming up! It’s an easy-to-use service that makes sure everyone stays informed.

3. Customer Service

Working together with customers is key to success! Bulk SMS makes it easier than ever for businesses to stay connected and keep them informed on their orders. What’s more, sending out feedback forms and surveys allows you to further strengthen your customer relationships by giving them the opportunity to have a say in how services can be improved – making sure that their satisfaction always comes first.

4. Internal Communication

Keeping your staff informed and up-to-date is essential to the efficient functioning of any business. Bulk SMS allows you to get important news, announcements, and updates out quickly – ensuring that everyone in the company has access to key information when they need it!

5. Emergency Notifications

In an emergency, there’s no time to waste – that’s why bulk SMS is such a speedy and reliable way for companies to send important notifications. By utilising this powerful communication tool in a timely fashion, businesses can make sure their customers and employees are always kept up-to-date on any urgent information or developments regarding natural disasters, security threats and so much more.

In conclusion, bulk SMS is a versatile tool that can be used for a variety of purposes. From marketing and promotions to event management, customer service, internal communication, and emergency notifications, it is a cost-effective and efficient way to reach a large number of people quickly and efficiently. Businesses that use bulk SMS can improve their communication with customers and employees, increase their marketing reach, and provide better customer service.

Contact Saascoms today to find out how we can support your business communications needs with our Bulk SMS solutions.

Discover more about Saascoms Mailmaster SMS Solution

 

 

Helping your business collect past-due debts

Chasing debt can be a laborious and draining task for businesses of all sizes. Unfortunately, far too many companies spend excessive time and effort trying to recoup overdue payments.

According to a survey of 1,000 CEOs, founders, directors and senior management, the UK SME sector is crippled by late payments, with businesses chasing over £50bn worth of unpaid invoices.

Chasing debt

Collecting a debt can be time-consuming for many businesses, taking precious resources that could otherwise be used to cultivate customer relationships, improve the business or find new customers.

The risk of having to chase debt is a major factor when deciding which customers to do business with. On average, each small business is chasing five unpaid invoices at once and spending up to two hours every day trying to get them paid. 

The situation is even worse for those based in London – on average they’re waiting on seven payment requests totalling almost £9,000. Meanwhile, Scotland-based businesses are dealing with six overdue bills taking on average one hour and fifteen minutes out of their days attempting recovery.

Time Spent on Chasing Debt

It is estimated that businesses in the UK spend an average of 10 hours per week chasing overdue payments, which equates to roughly 500 hours per year. This enormous amount of time could be better spent focusing on improving the business or finding new customers. In addition to this lost time, staff wages must also be considered when calculating the total cost of chasing debt.

Chasing debt

Costs Associated with Chasing Debt

The costs associated with chasing debt goes beyond just lost time and wages; there are other financial implications. For example, many companies outsource their debt collection efforts to free up internal resources for different tasks. This means additional costs associated with hiring third-party collection agencies or lawyers specialising in debt recovery. These costs can add up quickly and drastically reduce profits if not managed properly.

Impact on Cash Flow

The most significant impact that chasing debt has on a business is its impact on cash flow. Late payments can cause cash flow issues, leading to delays in paying suppliers or employees, resulting in decreased productivity and customer satisfaction. Delayed payments also affect credit ratings which can further limit the company’s ability to secure financing from banks or other lenders.

Chasing down unpaid debts is a costly process for any business – both financially and timewise – but it doesn’t have to be so difficult if you know what steps you need to take beforehand and have systems in place that help you manage your accounts efficiently.

Fortunately, businesses can gain access to efficient and user-friendly solutions that automate much of the process. This eliminates the need for manual processes, reducing costs and time associated with debt collection. Additionally, automated systems can reduce human error in data entry and ensure that companies adhere to compliance requirements when collecting payments.

Saascoms specialises in customer engagement solutions and offers a range of products to help automate the process of collecting past-due debts. Automating this process frees up cash flow for a business, which could be more effectively used elsewhere. In addition, it helps businesses avoid costly legal action that may not be successful.

To learn more about Saascoms solutions, please don’t hesitate to contact us today. We would be happy to answer any questions you may have.

Contact us today to learn more about debt collection automation

 

 

The benefit of the Bot

Chatbots are becoming an increasingly popular and powerful tool for businesses to streamline customer service interactions and promote higher levels of customer satisfaction, so let’s understand the benefits of Chatbots.

With the ability to respond quickly and accurately, chatbots can provide 24/7 support without requiring a live agent, helping organisations save time and money while increasing customer satisfaction. Additionally, chatbots help to simplify complex processes, such as providing personalised support and connecting customers with the right services.

By using chatbots, businesses can also increase their outreach by communicating with customers in real time and providing an excellent customer experience. With these benefits, chatbots are becoming a must-have for any business that strives to provide efficient customer service and promote customer loyalty. Thus, chatbots are invaluable to business owners who want to maximise their customer service offerings and remain competitive.

The advantages of chatbots for businesses extend beyond providing efficient customer service; chatbots also have several other benefits, such as gaining valuable insights through data analysis, generating leads and improving communication between departments.

Chatbots can collect detailed customer data and provide helpful feedback to help drive effective marketing strategies and improve customer retention rates. Chatbots can also find leads by giving customers personalised offers based on their interests. Lastly, chatbots can connect departments in real-time, making it easier for businesses to work more efficiently and effectively.

Benefits of chatbots

Chatbots offer a variety of benefits to businesses that make them an invaluable asset. Chatbots are the perfect tool for any business that wants to stay competitive in its market. They help with customer service, increase customer loyalty, collect data, and generate leads.

With chatbots, businesses can streamline complex processes, provide excellent customer service, and gain valuable insights to help drive their strategies. Thus, chatbots are a must-have for businesses that want to maximise customer experience and remain competitive in their industry.

No one likes to listen to elevator music indefinitely while on hold or wait three days for a response to an e-mail.

If AI can recognise your question and resolve it or transfer it to the right person, the added value for both the customer and the business is huge. That’s why “going conversational” is the next step forward in the way companies engage and communicate with their customers to create positive experiences.

The Saascoms Chatbot solution, Omnireach, has a host of award-winning features. The AI engine has monitored and analysed over 100 million conversations and agent responses over the last four years, giving our processing engine a 93.7% intent and sentiment match success rate.

If you would like to learn more about the capabilities of our Chatbot technology and understand how it can assist your business, make contact to arrange a full demonstration of its capabilities and how easy it is to integrate into your business.

Contact us today to learn more about our award-winning technology

 

 

 

 

 

Mobile News Awards 2023

Paul Nield, the CEO and Founder of Saascoms, to sit on Mobile News Awards 2023 Judging Panel

Mobile News Awards 2023

Paul Nield, the CEO and founder of Saascoms, is honoured to have been selected as one of the esteemed judges for the Mobile News Awards 2023.

As a leader in the mobile technology industry for more than two decades, Paul has seen first-hand how much Mobile News Awards has done to recognise and celebrate excellence in innovation within this sector. With great pleasure, he will be able to lend his experience and knowledge to Mobile News Awards 2023’s judging panel.

“I’m really proud to be chosen as a Mobile News Award 2023 judge,” said Paul. “It’s an honour to work alongside such experienced professionals from across the mobile industry.”

We at Saascoms are excited to see what the Mobile News Awards brings and can’t wait to see who takes home the top honours this year. Good luck to all nominees!

Paul and Saascoms would like to thank Mobile News for the opportunity they have provided him with. We look forward to supporting the awards in its endeavours.

With his invaluable experience, Paul is sure to be an asset on the Mobile News Award 2023’s judging panel. It is clear that Mobile News Awards will benefit greatly from his input. We wish Paul luck as he helps support this fantastic event and celebrates innovation within the mobile industry.

We at Saascoms are proud of Paul’s involvement in Mobile News Awards and the impact that he and Mobile News Awards will have on this sector. We hope that with Paul’s help, Mobile News Awards will continue to recognise excellence in innovation throughout the mobile technology industry.

We congratulate Mobile News Awards for their selection of Paul Nield as one of the judges, and we know that this year’s awards are poised to be an amazing event! Good luck to all nominees!

We wish Mobile News every success this year. We look forward to celebrating with them when they announce the winners!

For more information on how Saascoms currently works within the mobile sector get in touch with Paul or any of the Saascoms Team.

Contact us Today

 

 

mobile marketing with sms

How to Make the Most of Mobile Marketing with SMS

mobile marketing with sms

Unlock the secrets of SMS mobile marketing success and take your product promotion to new heights. Mobile usage is now eclipsing traditional internet access, so put yourself ahead of the competition by utilising mobile ads such as banners, video games, or QR codes – connecting you with an ever-expanding customer base!

SMS mobile marketing has proven to be an effective way for businesses to engage with customers and drive interactions. SMS provides a unique opportunity to establish ongoing conversations with customers, which can help build strong relationships and increase customer loyalty. It allows companies to offer personalised messages tailored directly to their audience’s needs, making it easier than ever to stay connected and create powerful marketing campaigns.

SMS mobile marketing is becoming increasingly popular due to its streamlined process, rapid response times and efficient delivery of messages. SMS technology gives businesses the ability to send offers quickly, new product updates or reminders, allowing them to stay in touch with their customers without having to go through multiple steps or channels like other forms of communication. SMS provides an easy way for businesses to interact with their customers that is both fast and easy, so they don’t miss out on potential sales opportunities.

1 – Looking to drive loyalty with your customers?

Give them exclusive access to offers and discounts by enticing them into an SMS subscription. Turn a mundane task like subscribing into an exciting experience as if they are joining a secret club!

2 – Want to reward your customers for their loyalty?

Give them VIP treatment! Entice them with special discounts and offers that can only be unlocked by joining an exclusive SMS subscription club. Make signing up a captivating experience they won’t forget! 52% of customers prefer to be notified of offers by SMS.

3 – Sending out an SMS campaign?

Don’t forget to give customers the vital info they need – ensure your keyword and short code are obvious for them to join. Give a clear call to action so that you can reap all the benefits of successful campaigns!

4 – Gone are the days of being limited to 160 characters.

With Saascoms feature rich SMS services, you can engage your customers – send them video clips and images about what makes your business unique or include interactive YouTube links, so they feel connected with you on a deeper level.

5 – Invite customers to join the conversations on your website or social media accounts when they enter a contest.

Entice them with engaging links that keep their curiosity piqued while guiding them further into your online presence.

6 – Reaching out to your customers via text can be a great way to boost word-of-mouth advertising.

Reward those who share the most by offering them exclusive deals or complimentary products, and watch as your reach grows!

7 – Act fast – a sense of urgency can work wonders!

Knowing when something is only available for a limited time encourages customers to reach out sooner, meaning you’ll get the response or information needed in no time.

8 – There’s nothing quite like feeling as though you are a part of something exclusive, and your VIP customers should take advantage of it!

Make sure to include in any text offers that the deal is only for this select group. Showcase the benefits of subscribing, ensuring they don’t want to be left behind on these remarkable opportunities.

9 – Texts are more than just a way to communicate with customers—they can also be used as powerful hooks to draw them into your social media realm.

Connect with your audience further by using texts to promote any contests or sweepstakes you have going on and direct followers towards essential pages.

10 – Involve your customers in the decision-making process by sending out surveys!

Gauge their reaction to new products and ideas, or even find out if they would like you to join a new social media platform. After collecting valuable customer feedback, let them know what others think with an informative text message – or go ahead and announce it on one of your existing channels for maximum engagement!

11 – Take your customer communication to the next level!

Follow up an email with a text, meaning both message types will be accessible on your customers’ mobile devices. This two-pronged approach can significantly increase response rates and open more doors for dialogue.

12 – Timing is everything when sending out texts; plan your message around the customer’s schedule.

Avoid rush hour and aim for times outside of 9 am-9 pm, such as lunch or after work hours – this will ensure you get their full attention without disrupting them during busy periods!

mobile marketing with sms

13 – Marketers should use mobile technology and texting platforms to reach the broadest possible audience, especially those of a younger demographic.

This strategy can be particularly effective among 18-49-year-olds who are digital natives and already have an established relationship with their mobile phones.

14 – Connect better with your customers by asking them about their communication preferences.

Find out when they would like to be contacted and what kind of information you could provide – then tailor-make an SMS program that fits their needs!

15 – Personalising texts can make a strong connection with your customers.

Make sure to add their names when appropriate – this simple touch will show that the message is just for them! You can tailor messages based on what they like most so it resonates more effectively and stimulates interaction.

All in all, SMS marketing is an innovative, effective way to engage with customers and make your business even more successful. It offers a valuable source of information that can help businesses gain insight into customer behavior, preferences and interests. By following best practices, tracking results and setting clear objectives, businesses of all sizes can get the most out of SMS marketing. Plus, with tools like Saascoms it’s easier than ever to start using SMS in your business. So why not try out this powerful method and see how it helps you get closer to achieving your business goals?

Now that you know what it can do for you, all it takes is dedication and effort!

For more information on SMS mobile marketing with Saascoms contact us today – we’re here to help!

Make contact to discuss our SMS solutions

 

Saascoms 2022 Recap

‘2022 was destined to be a rollercoaster of a year. Officially, Covid was no longer a business interrupter, but with ever-increasing inflation creating supply cost challenges and the rise in interest rates, we took every necessary step to ensure we could still provide our customers with business continuity and world-class solutions. We are thankful to say, whilst some client usage was lower than anticipated, our focus on delivering innovation, service and value for money ensured we can say 2022 was a massive success.’

We have welcomed new clients, onboarding them across both platforms with some very specific development being added to our services which enhances our clients’ experience, maximising their engagement with their customers.
Omnireach has grown in revenue by 310% in 2022 and 100% on concurrent agent licences.

Next year looks to be equally if not more exciting, as we have climbed to 3rd from 9th place in the power list of companies recognised for developing new innovations and solutions within the credit and collections industry. 3rd out of 250 companies is quite an achievement.

In addition to taking our rightful place in the top 3, Saascoms were nominated and listed as finalists in six categories in the 2022 Credit & Collections Technology Awards and were delighted to walk away as winners with two awards. All the results can be found HERE

This year has also seen a rebrand and relaunch of our new website and our very first Saascoms Summit, which was hugely successful. The result of the summit was ‘The Saascoms credit report’ – download HERE – giving important insights into the industry. The report provides crucial guidance on developing and implementing a customer communication plan for 2023 and beyond for local governments, councils, and utility companies.
We have plans for several more summits next year, each producing a report to benefit and support the industry.

In 2023 we are launching a new proposition specifically for B2B mobile phone and IT resellers, allowing them to offer white-label SMS service to their clients. Watch this space!

As our business grows, so does the demand to build the team around it. We are looking for people to join us and help us expand in 2023 – Vacancies

All that remains is to thank everyone who is part of the Saascoms family. Our customers, advisors, industry partners, and those who have supported and made this year a huge success for us.

‘Thank You’.

We wish you all a merry Christmas and a very successful 2023.

Paul Nield – Co-Founder

 

Managing customer service at the busiest of times.

Managing customer service at the busiest of times.
As we approach, what is historically the busiest period of the year for call centres and their operatives, let’s look at a few facts to understand the importance of the ability to scale a call centre business according to the massive increase in seasonal demand.

Every agent in the nation is expected to provide top-notch customer care while handling the growing volume of inquiries. During this time, customer demands are unrestricted, so contact centres efficiency is vital when handling inbound and outbound calls.

With over 900 call centres operating in the UK covering retail and consumer services,
government and non-profit agencies, financial services, telecommunications and utilities, their activities can include answering calls and relaying messages, providing technical assistance, handling complaints, conducting telemarketing, verifying addresses, and placing orders.
Some call centres that offer outsourced call management services on behalf of their clients may cover a number of sectors which could mean covering all the above tasks.

The capability of call centres is determined by human interaction and efficiency against that of artificial involvement, i.e. Artificial Intelligence assisting or handling calls before any human involvement. It is predicted that by 2025 85% of all customer service interactions will exist without person-to-person involvement. This does not mean the end of human involvement in call centres. Far from it. Ultimately it will be a person who makes the final call.
It is those call centres that will have the ability to handle any volume of calls on-demand and who will offer the very best customer service.

As customers now expect to engage at their convenience, using multiple technologies, call centres need to ensure they are positioning their technology to stay ahead of customer demands.

Here are Saascoms top 3 tips for getting it right and future-proofing your business.

1. Omnichannel – Invest now
The integration of omnichannel solutions, a method of seamless interconnections across phone, email, social media, and whatever additional extra communication channels are needed, is a growing trend in the contact centre industry.

With all prior conversations across all channels recorded, agents can evaluate each customer on a single screen. Voice agents can view previous emails, and social media agents can view the entire call history. This makes the agents’ work easier and results in a more individual and customised experience for each consumer.

The option provided by omnichannel is crucial because it allows clients to communicate with agents in a fashion that suits their preferences. Additionally, it will enable inquiries to be easily transmitted between channels when necessary.
Stronger customer loyalty is frequently a result of better service, and this loyalty has benefits for the entire lifecycle of the customer.

Managing customer service at the busiest of times

2 Automation – Invest now
Technology is becoming a more significant factor in contact centres. Customer service is centred on emotional intelligence; technology is only used to improve efficiency, expedite procedures, and support agents in their roles.

Having said that, it is important not to undersell the value of technology, particularly during periods of rising demand.
Automation and artificial intelligence are the ideal tools to assist agents in handling the increased volume of inquiries during the busiest of times.

Contact centres must engage with various requests at different levels.For instance, an automated system could respond to requests for information on specific deals or the confirmation of operating hours rather than using a valuable and finite amount of agent time. However, more agent involvement is necessary to respond to customer complaints or other complex inquiries. Therefore, it’s critical that teams have enough resources to do so.

Most of the time, automation should be utilised to quickly gather vital data from consumers so that, in the event that the question needs to be escalated to an agent, it may be done quickly and effectively.
This will not only cut down on time spent on each call, allowing for more requests to be handled daily, but it will also allow for the quick and easy resolution of consumer inquiries.

Managing customer service at the busiest of times

3. Support your agents
Finally, continue to invest in the ‘real’ people.
The latest cutting-edge technology that “revolutionise” contact centres are making a huge difference, but if your agents aren’t supported, it can affect the final outcome. Customers find it tremendously comforting to hear a kind voice on the other end of the call, especially at this stressful time of year. This underlines the fact that fully automated AI-driven call centres are still a thing of the future.

In order to support agents in their responsibilities and improve customer experience, automation and omnichannel solutions should be deployed. For instance, omnichannel supports each agent’s skill set and enables them to interact with customers through the communication channel that most suits them, whether it is the phone, email, or social media.
Your company will become far more efficient beyond the busy periods if you equip the business and your agents with the necessary resources and a positive working environment.

Managing customer service at the busiest of times

Investing in the future
Unquestionably, the festive period and new year are among the busiest for contact centres. However, they continue to play a crucial role year-round, offering advice, support and, in some cases, a lifeline for callers.

A contact centre will evolve once it adopts an omnichannel strategy that places agents at the centre of all business-critical activities and combines voice and digital channels. And only when technology is used in the appropriate proportions can individualised client experiences be realised.

Saascoms has the platform and solutions required to ensure contact centres have an effective, efficient, and vibrant future for their business and customers.

Make contact to discuss our Contact Centre Solutions

The Ethics of Debt Recovery. A Moral Approach.

As the effects of the pandemic and the current cost of living crisis are felt more than ever, more businesses and individuals are struggling financially. The morality and approach regarding debt recovery is again a hot yet uncomfortable topic and will remain so for the foreseeable future.

Our clients, both in the public and private sectors, utilise our debt recovery solutions for this reason. Both effective and simple to apply in the face of this growing issue, our technology has been developed to be both ethical and moral in what is always a difficult situation.

Saascoms offers solutions developed with the ethics and moral dilemmas around debt recovery and has again come out as one of the most innovational and powerful companies in the credit and collections technology sector, recently winning two awards. One in the best Contact Centre Solution category and the other in the use of Artificial intelligence in credit and collection solutions. The judge’s comments can be read at the end of this article.

According to The Money Charity, the average total debt per UK household in March this year increased to £64,107. This amounts to households owing more than £1,781.7 billion, a rise of £63.4 billion from the same period last year.

Our technology includes several features to help with this unfortunate growth in debt, ensuring our clients can comply with the standards set out by the Financial Conduct Authority – putting people at the centre of moral debt prevention & recovery.

Since 69% of people who struggle with debt don’t want to talk to anyone about their situation, Saascoms supports a frictionless self-serve and ethically sound customer experience by allowing customers to avoid unwanted phone calls while controlling their debt and repayment plan. Research has shown that the digital approach far outweighs outdated and unreliable mail appearing on the doorstep.

Customers now expect to engage at their convenience, using multiple technologies. It is predicted that by 2025 85% of all customer service interactions will exist without person-to-person involvement great offering.

Saascoms award-winning customer contact strategy solutions cover all these aspects while also allowing debtors some degree of control and choice over their finances, assisting them in getting back on track with a regular payment schedule.

The Saascoms team works with businesses to create bespoke solutions specific to their requirements, challenges, and objectives.

Saascoms ‘collections’ AI engine has monitored and analysed over 100 million conversations and agent responses in the Collections & Arrears environment over the last four years, giving our processing engine a 93.7% intent and sentiment match success rate. Our AI can detect a vulnerability and match the category of vulnerability, i.e., suicide, self-harm, emotional, terminal illness, substance addiction, bereaved customers, or financial distress (can’t pay you vs cannot pay rent/mortgage).
The same approach is also used when identifying other vulnerabilities, i.e., mental or physical health. The bot immediately triggers an API to cease contact strategy and links to external organisations, i.e., The Samaritans. The conversation is then flagged in a high-priority escalation queue.

The Saascoms solution allows clients to tailor their approach to their customers, offering a number of functions allowing for self-serve within their account without needing a mobile app. On receipt of the message, using Saascoms Secure Portal, the recipient is offered a unique one-time use URL which takes them to a custom landing page where they are asked to validate their ID. Once security is passed, they are presented with a screen resembling an app allowing them to click buttons to activate the options offered.

From a business standpoint, the self-serve model has produced apparent advantages: freeing-up support workers to spend more time dealing with complicated issues and helping some of the most vulnerable customers who require further assistance.

Working towards better outcomes is of paramount importance within debt recovery – both from a debtor’s point of view and because it makes solid business and financial sense. This is especially true for individuals who are vulnerable and require much more support.

Saascoms has supported debt recovery companies for almost 20 years in an effort to de-stigmatise debt and extend further support to some of the most vulnerable members of our communities. Through a more understanding approach, conversational communications develop relationships and have tangible benefits. Our digital communication techniques help organisations shift away from one-way communication.

Get in touch to learn how Saascoms can assist with the implementation of a new customer communication strategy to help your business.

Make contact

 

Saascoms technology puts people first at the heart of ethical debt prevention & recovery.

The Judges’ comments were as follows:

  • The Judges said Saascoms stood out with its focus on customer experience.
  • Saascoms solution demonstrated a smart use of technology to maximise resolution.
  • Saascoms demonstrated a good use of analytics-driven technology to define the recovery strategy and customer journey, with a single point of resolution via self-service.
  • The solution showed an important focus on better consumer experience.
  • The focus on enhancing the customer experience with intuitive tech journeys gives this entry the winning edge.
  • Saascoms demonstrated a sophisticated collections platform.
  • Saascoms produced great metrics with enhanced interaction.
  • Saascoms solution is a proven platform.
  • This is a great solution with excellent scope. This is a clear opportunity to deliver business benefits through automation and speech analytics.
  • Saascoms platform showcases an impressive AI NLP offering for any high-volume call centre.
  • This solution meets the customer’s needs. Customers now expect to engage at their convenience, using multiple technologies. It is predicted that by 2025 85% of all customer service interactions will exist without person-to-person involvement great offering.

Happy Birthday Text

Happy Birthday, Text. The first SMS text message was sent on December 3, 1992. Fittingly, given the time of year, it read, ‘MERRY CHRISTMAS’.

The first SMS text message was sent on December 3, 1992, by Neil Papworth, a 22-year-old engineer who was working for Anglo-French IT services company Sema Group Telecoms. Papworth was part of a team developing a system for sending and receiving short messages at the “Short Message Service Centre” (SMSC) for Vodafone UK.
Using a personal computer, Papworth sent a text message to the phone of a colleague, wishing him a “MERRY CHRISTMAS” via the Vodafone network.

Just one year later, in 1993, SMS was made commercially available by Nokia. They introduced the ‘beep’. A sound to indicate a new message had arrived, and a sound we all became familiar with.

The first mobile phone with an SMS function was released by Nokia the same year, although messages were limited to 160 characters due to bandwidth restrictions, meant they could only be sent within the same mobile network. With the development of the Tegic (T9) predictive texting system and pre-paid phone plans, which initially did not charge for texts and were popular among young people, texting emerged as a form of casual contact. Due to the 160-character limit and the inconvenient nature of using a numeric keypad to type, a complete “language” of acronyms and slang developed through SMS and expanded throughout internet-based communications.

Six years after the ‘beep’, texts could finally be exchanged on multiple networks, propelling them to greater popularity than ever before.

In the United Kingdom (the birthplace of texting), SMS messaging exploded in popularity. By February 2001, about one billion texts were being sent monthly, and users were being charged 10 pence a text, generating about £100 million a month in corporate profits. By 2010, the International Telecommunications Union reported that 200,000 text messages were being sent every minute.

The first SMS was sent thirty years ago. And throughout that time, the texts we send one another have played a significant role in how many people and businesses now communicate. It took time to catch on, but when text messaging finally took off, it had an enormous global influence.

Such was the value of the first-ever text message, it was sold at auction last year by Vodaphone for £90,000. The text was sold as a non-fungible token – a type of digital asset.

The rise and fall of the text

By the middle of the 2000s, SMS was widely used worldwide. By 2010, 6.1 trillion messages had been transmitted. There were many more accessible mobiles, and touchscreen smartphones made sending and receiving text messages simpler than ever.
But the internet and personal computers were also experiencing a surge at the same time as the mobile world, with multiple social channels allowing unlimited character messaging.
The first year that SMS usage fell was in 2012, but did this signal a long-term fall in SMS?

Business is business – SMS on the rise.

When Twitter launched in 2006, the tweet quickly spread to all corners of the world. Everyone saw the power and outreach of the 140-character message, including heads of state, world leaders, politicians and anyone with a message to tell, but along with Facebook Messenger and Instagram, they were developed and seen as social messaging platforms.

The use of SMS for social messaging may have fallen a little, but the use of SMS for business communication and interactions has increased during the past ten years.
SMS is now the adopted method of communication across all business sectors and is utilised in all business verticals.

SMS Marketing

SMS is now used for a number of different purposes:

  • Customer service communications. If you have two-way SMS set up, you can use it to open a dialogue with customers.
  • Order and delivery confirmations.
  • Appointment reminders.
  • Emergency alerts.
  • Internal communications.
  • SMS marketing.

Social messaging and text messaging have found their markets, and the business market has naturally found its way through the text. A user is nearly certain to open a corporate text message sent to them because SMS has a 98% open rate. It makes sense that SMS is a well-liked addition to a marketer’s toolbox.

A round peg does not fit in a square hole.
We have an award-winning text messaging platform that was purpose-built to allow you to communicate with your audience, wherever they are and whatever business sector you cover. 

At Saascoms, we commit to providing you with a solution tailored to your requirements, taking our existing platform and adding features for your business.

MAKE CONTACT to arrange a demonstration of our technology and to get started on an SMS marketing campaign that will undoubtedly get you the results you want.

One of the Saascoms team will give you a 1-0-1 guide and demonstration of our technology and how it will benefit your business.

Read our SMS best practice guide HERE